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Turkey - Laws and Regulations
Turkey - Laws and Regulations

Laws and regulations for SMS in Turkey

Amy avatar
Written by Amy
Updated over a week ago

Mobile country code (MCC)

  • 286

International dialling prefix

  • 90

Major carriers

  • Turk Telecom

  • Turkcell Iletisim Hizmetleri

  • Vodafone Turkey

SMSGlobal supported

  • Long Code- Yes

  • Short Code- No

  • Sender ID- Fixed Alpha. Preregistration required.

One-way communication

  • Yes

Two-way communication

  • Yes, via long code or short code.

Opt-in requirements

  • Subscribers must opt-in to receive messages.

Opt-out requirements

  • Advertising messages must end with an option to opt out. The long code or short code must be included within the message content to allow the subscriber to opt-out.

Message content

  • Content related to the following is not permitted:

    • Religion

    • Adult content

    • Race

    • Gambling

  • All SMS messages used for advertising and marketing purposes must abide by the following regulations:

  • They must be prefaced with 'REKLAM' or 'TANITIM', which indicates to the user that s/he is receiving a promotional message.

  • They should include the company's URL or customer care number, and inform the recipient of where s/he can find details of the campaign or promotion being advertised.

  • All SMS messages must end with the option to opt out.

Message format supported

  • Unicode - Yes

  • Concatenated messages - Yes

Delivery receipts (DLR) supported

  • Yes

Useful regulatory links

  • Information and Communication Technologies Authority -

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