Mobile country code (MCC)
639
International dialling prefix
254
Major carriers
Airtel Kenya
Econet
Safaricom
Orange Kenya
SMSGlobal supported
Long Code- No
Short Code- Yes
Sender ID- Fixed Alpha. Preregistration required.
One-way communication
Yes
Two-way communication
Yes, via short code.
Opt-in requirements
Subscriber consent and opt-in is a must for promotional messages.
Opt-out requirements
Options must be included for customers to opt out of receiving marketing messages.
Message content
Content related to the following are not permitted:
Adult themes
Cross network advertising
Religion
Politics
Gambling
Betting
Message format supported
Unicode - Yes
Concatenated messages - Yes
Delivery receipts (DLR) supported
Yes
Useful regulatory links
Communications Authority of Kenya - www.ca.go.ke